Produced a diverse portfolio of interactive projects, including applications, microsites, tutorials, kiosks, presentations, mobile apps, chatbots, VR/AR apps, and rich media ads to enhance user engagement and broaden digital reach. 

• Secured Silver Lion at 2016 Cannes Festival of Creativity for leading Acura’s ‘Race Your Heart Out’ campaign, significantly boosting brand recognition and audience engagement.
• Designed Visa’s ‘360° of Acceptance’ for Rio 2016 Olympic Games, creating an immersive experience that enabled users to explore Rio and learn about athletes, thereby increasing global interaction and cultural engagement.
• Led large development team to create a series of interactive websites for Spotify, incorporating extensive animation and API integration to enhance user experience and engagement.
• Developed and integrated personalized ‘Year in Review’ feature for Spotify users, which analyzed listening habits to deliver customized summaries from favorite to least favorite tracks, significantly enhancing user engagement and retention.
• Created ‘MixtUp,’ an innovative web experience for Spotify, where users could merge two tracks into a custom playlist through API integration, fostering creativity and user interaction.
• Pioneered launch of Motorola’s Moto X—the first fully customizable smartphone—by developing ‘Motomaker’ platform which allowed unprecedented device customization, contributing to strong market entry and product differentiation.
• Developed cutting-edge WebGL experience using Three.js for Motorola, enabling users to rotate and customize their Moto X in real time, dramatically improving user interaction and satisfaction with device customization.
• Recognized for outstanding design and user experience with nominations at Webby Awards for both Best User Experience and Consumer Electronics and Services, highlighting excellence in digital innovation and design.

Managed R&D, prototypes, and pitch work, enhancing product development and contributing to successful project proposals and client acquisitions. Fostered innovative project approaches while using expertise in animation, interactivity, and emerging technologies.

• Developed animations and banners for UNIQLO GIF Box campaign, which resulted in doubling site traffic, achieving 11.1M Twitter impressions, and 21.7M Reddit impressions, and garnering 120,000 subscribers in less than a month. This campaign was recognized with Gold CLIO Award in 2013 for its innovative digital marketing.
• Collaborated with a large team to design and execute interactive banner ads for Mercedes Benz Tweet Race, leading to significant audience engagement and recognition as finalist in Shorty Awards for Best Twitter Campaign.